42 Case studies in USA with Facebook marketing & apps
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Strong Drinks, Stronger Advertising
- Industry:
- Food / Beverage
- Strategy:
- Buzz generation, Facebook marketing & apps, Grassroots marketing
Targeted Social Media Strategy Brings a Crowd to Trader Vic’s

- Year:
- 2009
- Client:
- Trader Vic's
- Provider:
- Greenlight
-
Cord Blood Banking Social Media
- Industry:
- Healthcare / Pharma
- Strategy:
- Community / fan-base building, Facebook marketing & apps, Social media marketing
The need to further engage with consumers using social media tools.

- Year:
- 2011
- Client:
- ViaCord
- Provider:
- Pandemic Labs
-
Sharing Britney Spears' New Album
- Industry:
- Entertainment (Film/Music/Arts)
- Strategy:
- Facebook marketing & apps, Online product launches, Social media marketing
Creating a viral campaign to enable fans to share and post about the new Britney Spears album on Facebook and Twitter.

- Client:
- Jive Records
- Provider:
- Crowd Factory
-
Smart Meets Entertaining
- Industry:
- Telecom / Mobile
- Strategy:
- Buzz generation, Facebook marketing & apps, YouTube / video marketing
When a 2009 brand relaunch put entertainment at its core, we knew the opportunities for groundbreaking engagement in digital were boundless.

- Year:
- 2009
- Client:
- Sony Ericsson
- Provider:
- This is Dare
-
Where are the Joneses?
- Industry:
- Automotive
- Strategy:
- Facebook marketing & apps, Twitter / microsite marketing, YouTube / video marketing
16-24 year olds spend significant time online, so social media was an appealing strategy when Ford asked us to consider new ways of reaching them.

- Client:
- Ford
- Provider:
- Imagination
-
Demystifying Xbox LIVE and Downloadable Content
- Industry:
- Gaming
- Strategy:
- Community / fan-base building, Customer identification, Facebook marketing & apps
We were tasked with the challenge to create a test campaign for one of the launch titles for Kinect, Ubisoft’s “Your Shape: Fitness Evolved”.

- Client:
- X Box
- Provider:
- Doco
-
Harry Potter Videogame
- Industry:
- Gaming
- Strategy:
- Facebook marketing & apps, Online product launches, Twitter / microsite marketing
Engaging both Potter and game fans worldwide through social media channels.

- Year:
- 2011
- Client:
- EA Games
- Provider:
- Collective
-
“Grab Some Buds" 4th July Program
- Industry:
- Food / Beverage
- Strategy:
- Apps (iPhone,iPad,Android,...), Facebook marketing & apps, YouTube / video marketing
This 4th of July, Budweiser set out to make sure people across the country celebrated America’s birthday with America’s beer. They succeeded and Switch executed!

- Year:
- 2011
- Client:
- Budweiser
- Provider:
- Switch
-
Community Buzz Building
- Industry:
- Sports / Outdoors
- Strategy:
- Buzz generation, Community / fan-base building, Facebook marketing & apps
Increasing awareness of Charlotte Lacrosse Team.

- Year:
- 2011
- Client:
- Charlotte MLL
- Provider:
- Buzz MGR
-
Cloudera Distribution for Hadoop
- Industry:
- Professional Services
- Strategy:
- Buzz generation, Facebook marketing & apps, Social media marketing
For the launch of its distribution for Hadoop, Cloudera sought to raise the visibility of Hadoop and accelerate its adoption in the enterprise.

- Year:
- 2009
- Client:
- Cloudera
- Provider:
- Lewis Pulse