4 Case studies in Europe in Government
-
Innovation Pool
- Industry:
- Government
- Strategy:
- Community / fan-base building, Customer identification, Customer reference programs
Increasing the productivity of the employees as well as guarantee a certain level of communication to clients through social media.
- Client:
- Scottish Water
- Provider:
- OpenKnowledge
-
Internal Communication Requirements
- Industry:
- Government, Travel / Tourism
- Strategy:
- Community / fan-base building, Content development, Internal/Workforce collaboration
Foster internal collaboration between all civil servants and employees on joint initiatives and projects.
- Year:
- 2011
- Client:
- Gemeente Tilburg
- Provider:
- Clearvale (BroadVision)
-
Armed Forces Day Promotion
- Industry:
- Government
- Strategy:
- Awareness Campaign, Facebook marketing & apps, Twitter / microsite marketing
To harness the burgeoning power of social media to improve the UK public’s support and awareness for Armed Forces Day and encourage a celebration of the forces, veterans and wider forces family, to honour the work they do.
- Year:
- 2009
- Client:
- Armed Forces Day
- Provider:
- Worth
-
1940 Chronicle
- Industry:
- Government
- Strategy:
- Buzz generation, Community / fan-base building, Social media marketing
Created a dramatic social media campaign with the 1940 Chronicle online newspaper.
- Year:
- 2010
- Client:
- RAF Benevolent Fund
- Provider:
- Reading Room